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	<title>Halogen Designs &#187; Online Marketing</title>
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	<link>http://www.halogendesigns.com/blog</link>
	<description>E-Luminating Internet Marketing &#124; Web Design, SEO, Social media, and beyond</description>
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		<title>SEO Basics &#8211; The necessity of search engine marketing</title>
		<link>http://www.halogendesigns.com/blog/online-marketing/seo-basics-ins-outs-search-marketing/</link>
		<comments>http://www.halogendesigns.com/blog/online-marketing/seo-basics-ins-outs-search-marketing/#comments</comments>
		<pubDate>Wed, 28 Dec 2011 17:42:01 +0000</pubDate>
		<dc:creator>James George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO and SEM]]></category>

		<guid isPermaLink="false">http://www.halogendesigns.com/blog/?p=689</guid>
		<description><![CDATA[A prominent criminal defense attorney in Indianapolis shared the story with me of how he started his business.  He graduated Magna Cum Laude from IU&#8217;s law school and had just finished his term in the military.  Despite his credentials, he still struggled with the normal problems small businesses face, including marketing to and attracting clients. [...]]]></description>
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		<title>Design simple – the simpler the better!</title>
		<link>http://www.halogendesigns.com/blog/use-of-design/design-simple-simpler/</link>
		<comments>http://www.halogendesigns.com/blog/use-of-design/design-simple-simpler/#comments</comments>
		<pubDate>Fri, 04 Feb 2011 03:02:30 +0000</pubDate>
		<dc:creator>ashaffer</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Use of Design]]></category>
		<category><![CDATA[deployment support]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[design methodology]]></category>
		<category><![CDATA[layout]]></category>
		<category><![CDATA[methodology]]></category>
		<category><![CDATA[necessary graphics]]></category>
		<category><![CDATA[site]]></category>
		<category><![CDATA[usability standards]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[website objectives]]></category>

		<guid isPermaLink="false">http://www.halogendesigns.com/blog/?p=333</guid>
		<description><![CDATA[Simplicity is the ultimate sophistication! Whether it is a brochure or a website, simplicity always brings elegance and grace to the design. For example, the less complex a website is, the better ease of use it would have – the focus should be on context and content coupled with a balanced design to convey the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Tracking Social ROI &#8211; Facebook and Twitter via Google Analytics</title>
		<link>http://www.halogendesigns.com/blog/social-networking-in-business/tracking-social-roi-facebook-twitter-google-analytic/</link>
		<comments>http://www.halogendesigns.com/blog/social-networking-in-business/tracking-social-roi-facebook-twitter-google-analytic/#comments</comments>
		<pubDate>Mon, 20 Dec 2010 00:09:02 +0000</pubDate>
		<dc:creator>James George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Networking in Business]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.halogendesigns.com/blog/?p=640</guid>
		<description><![CDATA[The new buzz in Internet Marketing is definitely Social Media.  If you are not yet convinced about social media check out the video on the social media link above. Like all marketers we quickly find ourselves asking the question&#8230; how do we gauge campaign effectiveness?  Finding campaigns that deliver a strong Return-On-Investment (ROI) are critical [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How creative writing creates leads</title>
		<link>http://www.halogendesigns.com/blog/online-marketing/creative-writing-creates-leads/</link>
		<comments>http://www.halogendesigns.com/blog/online-marketing/creative-writing-creates-leads/#comments</comments>
		<pubDate>Fri, 05 Nov 2010 03:56:04 +0000</pubDate>
		<dc:creator>James George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO and SEM]]></category>

		<guid isPermaLink="false">http://www.halogendesigns.com/blog/?p=630</guid>
		<description><![CDATA[There are a number of ways to convey simple information and writing a blog-post or an article is one of them. However if the purpose of an article is to promote a product or an idea, simple information is not enough. Creative writing is employed under such scenarios as it can express thoughts, feelings, and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Benefits of an Online Presence</title>
		<link>http://www.halogendesigns.com/blog/online-marketing/benefits-online-presence/</link>
		<comments>http://www.halogendesigns.com/blog/online-marketing/benefits-online-presence/#comments</comments>
		<pubDate>Sun, 09 May 2010 03:37:17 +0000</pubDate>
		<dc:creator>James George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[be]]></category>
		<category><![CDATA[bringing your business]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[company]]></category>
		<category><![CDATA[foremost benefits]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[line presence]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[online presence]]></category>
		<category><![CDATA[Robert Alden]]></category>
		<category><![CDATA[target audience]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[virtual existence]]></category>
		<category><![CDATA[way]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.halogendesigns.com/blog/?p=330</guid>
		<description><![CDATA[The Internet IS Growing, Which means more possibilities for you Having a virtual existence is not a want but a necessity these days. The internet has become what the phonebook was (and much more) in the 80s. The advantages are numerous and the possibilities of expanding your business and professional networking infinite. One of the [...]]]></description>
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		<slash:comments>6</slash:comments>
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		<title>Organic vs. Inorganic Search</title>
		<link>http://www.halogendesigns.com/blog/online-marketing/organic-inorganic-search/</link>
		<comments>http://www.halogendesigns.com/blog/online-marketing/organic-inorganic-search/#comments</comments>
		<pubDate>Fri, 16 Apr 2010 15:07:04 +0000</pubDate>
		<dc:creator>James George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO and SEM]]></category>
		<category><![CDATA[challenge]]></category>
		<category><![CDATA[climb up the ladder]]></category>
		<category><![CDATA[consumer loyalty]]></category>
		<category><![CDATA[external interference]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[trust deficit]]></category>
		<category><![CDATA[way]]></category>

		<guid isPermaLink="false">http://www.halogendesigns.com/blog/?p=304</guid>
		<description><![CDATA[Traditionally speaking organic search has always found more supporters than critics unlike its counterpart&#8230; inorganic search. The reasons are plenty and easily conceivable. Climb up the ladder The greatest challenge for businesses investing in Internet marketing is to gain a good audience and then try to turn all those visitors into customers.  Of course one [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Is Facebook actually relevant to my business?</title>
		<link>http://www.halogendesigns.com/blog/social-networking-in-business/is-facebook-actually-relevant-to-my-business/</link>
		<comments>http://www.halogendesigns.com/blog/social-networking-in-business/is-facebook-actually-relevant-to-my-business/#comments</comments>
		<pubDate>Mon, 05 Apr 2010 15:15:19 +0000</pubDate>
		<dc:creator>James George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Networking in Business]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[alex shaffer]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[Dan Brown]]></category>
		<category><![CDATA[Don]]></category>
		<category><![CDATA[easter morning]]></category>
		<category><![CDATA[example books]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[happy easter]]></category>
		<category><![CDATA[info tab]]></category>
		<category><![CDATA[james george]]></category>
		<category><![CDATA[page]]></category>
		<category><![CDATA[pay per click]]></category>
		<category><![CDATA[Per Click]]></category>
		<category><![CDATA[statistics page]]></category>
		<category><![CDATA[type]]></category>
		<category><![CDATA[USA]]></category>

		<guid isPermaLink="false">http://www.halogendesigns.com/blog/?p=438</guid>
		<description><![CDATA[The short answer, Yes! I challenge you to come up with an industry that could not directly benefit from some type of Facebook campaign. This quick post will outline why Facebook is relevant to all businesses and will describe the types of campaigns available. My business partner, @Alex Shaffer, came across the Facebook statistics page [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Usefulness of Online Advertisements</title>
		<link>http://www.halogendesigns.com/blog/importance-of-branding/usefulness-of-online-advertisements/</link>
		<comments>http://www.halogendesigns.com/blog/importance-of-branding/usefulness-of-online-advertisements/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 04:24:03 +0000</pubDate>
		<dc:creator>James George</dc:creator>
				<category><![CDATA[Importance of branding]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Adwords]]></category>
		<category><![CDATA[audience]]></category>
		<category><![CDATA[audience studies]]></category>
		<category><![CDATA[effective communication]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[marketing research]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[relevant web]]></category>
		<category><![CDATA[target]]></category>
		<category><![CDATA[target audience]]></category>
		<category><![CDATA[target audiences]]></category>

		<guid isPermaLink="false">http://www.halogendesigns.com/blog/?p=306</guid>
		<description><![CDATA[In the ever changing world of technology where effective communication has become a key to success for survival for most companies – one way of achieving so is through publishing of information using different mediums. One way of getting the required information to your audience is online publishing. Online Publishing is not limited by time [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Effective Online Marketing Campaign</title>
		<link>http://www.halogendesigns.com/blog/online-marketing/effective-online-marketing-campaign/</link>
		<comments>http://www.halogendesigns.com/blog/online-marketing/effective-online-marketing-campaign/#comments</comments>
		<pubDate>Sun, 07 Feb 2010 04:00:29 +0000</pubDate>
		<dc:creator>James George</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[alex shaffer]]></category>
		<category><![CDATA[audience]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[infinite boundaries]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[Per Click]]></category>
		<category><![CDATA[search engine submissions]]></category>
		<category><![CDATA[target]]></category>
		<category><![CDATA[target audience]]></category>
		<category><![CDATA[target customer]]></category>
		<category><![CDATA[target customers]]></category>

		<guid isPermaLink="false">http://www.halogendesigns.com/blog/?p=312</guid>
		<description><![CDATA[A planned and organized marketing campaign can prove to be an asset for any organization; such a planned activity not only help achieve the desired objectives but can assist in expanding business into infinite boundaries. Any marketing campaign requires a commitment. There are many ways and techniques for running a marketing campaign like viral marketing [...]]]></description>
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		<slash:comments>2</slash:comments>
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