Interpreting Google analytics to generate cash

published on July 14th, 2011 in Uncategorized

For every business out there, three things play an extremely important role: Who is coming to your business (Shop/Website), what they are looking for, and how they are getting there. With correct and detailed information, one can make business decisions that turn a slow business into a money-generating machine. If one owns a shop and [...]

15 ways to ensure a good email marketing message

published on June 24th, 2011 in Miscellaneous, Use of Design tagged , , , , , , , , ,

Email marketing maybe one of the quickest and easiest ways of reaching your current and potential target audience.  The key to effective email marketing is to capture the attention of your audience through an effective email marketing message and design. Designing an email for marketing requires not only creativity but also depends on the following [...]

Designing Album Covers

published on March 4th, 2011 in Importance of branding, Use of Design tagged , , , , , , , , ,

Making an impression through design is easier said than done! However it is not impossible and people who know how to harness their creativity and interpret is through effective designing can decipher anything through it; whether it is designing a website or designing album covers – as long as you understand the need from a [...]

Design simple – the simpler the better!

published on February 4th, 2011 in Online Marketing, Use of Design tagged , , , , , , , , ,

Simplicity is the ultimate sophistication! Whether it is a brochure or a website, simplicity always brings elegance and grace to the design. For example, the less complex a website is, the better ease of use it would have – the focus should be on context and content coupled with a balanced design to convey the [...]

New Websites Launched: Halogen Designs & Barth Dental Lab

published on December 30th, 2010 in Case Studies, Importance of branding, News and Updates

Halogen Designs has been working hard to deliver 2 websites to you in time for the holidays. We dive down into the purpose of the sites, how we achieved this, and how we track their success. These websites are a great start for any small business and should give you ideas on easy ways to improve your website!