Is Facebook actually relevant to my business?

published on April 5th, 2010 in Online Marketing, Social Networking in Business tagged , , , , , , , , , , , , , , ,

The short answer, Yes! I challenge you to come up with an industry that could not directly benefit from some type of Facebook campaign. This quick post will outline why Facebook is relevant to all businesses and will describe the types of campaigns available. My business partner, @Alex Shaffer, came across the Facebook statistics page [...]

Usefulness of Online Advertisements

published on March 19th, 2010 in Importance of branding, Online Marketing tagged , , , , , , , , , , ,

In the ever changing world of technology where effective communication has become a key to success for survival for most companies – one way of achieving so is through publishing of information using different mediums. One way of getting the required information to your audience is online publishing. Online Publishing is not limited by time [...]

What is Organic and Inorganic Search?

published on March 9th, 2010 in SEO and SEM tagged , , , , , , , , , , , , , , ,

With all the buzz words in vogue, what does one really do when we come across another one.. Quite simple… we Google it. And so I did too. With articles, blogs and discussions on TV shows so obsessed with the words “organic and inorganic searches”, I too “Googled” it. To my dismay it had nothing [...]